Streaming Video Is 70 Percent of Broadband Use

Again, it’s not surprising to learn that broadband is moving from “the thing that brings you websites and email” to “the thing that brings you video.” But change over time drives it home: Sandvine says that five years ago, video/audio represented 35 percent of prime-time usage. Now it has doubled, to 70 percent.

Source: Streaming Video Is 70 Percent of Broadband Use – Sandvine | Re/code

How to Save the Net: Don’t Give In to Big ISPs

Consider this: A single fiber-optic strand the diameter of a human hair can carry 101.7 terabits of data per second, enough to support nearly every Netflix subscriber watching content in HD at the same time. And while technology has improved and capacity has increased, costs have continued to decline. A few more shelves of equipment might be needed in the buildings that house interconnection points, but broadband itself is as limitless as its uses.

We’ll never realize broadband’s potential if large ISPs erect a pay-to-play system that charges both the sender and receiver for the same content. That’s why we at Netflix are so vocal about the need for strong net neutrality, which for us means ISPs should enable equal access to content without favoring, impeding, or charging particular content providers. Those practices would stunt innovation and competition and hold back the broader development of the Internet and the economic benefits it brings.

via How to Save the Net: Don’t Give In to Big ISPs | Magazine | WIRED.

This is the reason we have opposed Comcast’s proposed acquisition of Time Warner Cable. Comcast has already shown the ability to use its market position to require access fees, as evidenced by the Netflix congestion that cleared up as soon as we reached an agreement with them. A combined company that controls over half of US residential Internet connections would have even greater incentive to wield this power.

Why Netflix is one of the most important cloud computing companies

The chief architect behind Netflix’s cloud and OSS strategy is Adrian Cockcroft, a former distinguished engineer at eBay and Sun, who says Netflix has many agendas in developing OSS. For one, it’s working to establish Netflix’s process as a best practice way of operating in the public cloud. Doing so allows the company to benefit from the knowledge of the broader open source community who recommend improvements. Furthermore, it helps Netflix hire and retain top engineering talent all while building up the company’s technology brand.

via Why Netflix is one of the most important cloud computing companies – Network World.

Linux Friendly Video Streaming?

For quite some time I just resigned myself to the fact that I’d have to boot into windows or use some other poor method to get my netflix on… then Erich Hoover arrived with a heroic flast to his eye, chin thrust forward and proclaimed, “Do not go gentle into that sudo shutdown -r now! Rage, rage against the needlessness of these cursed reboots!

Here is how to install the Netflix Desktop App on Ubuntu. Open a terminal and run these commands:
sudo apt-add-repository ppa:ehoover/compholio
sudo apt-get update
sudo apt-get install netflix-desktop

More info here: []

via Ask Slashdot: Linux Friendly Video Streaming? – Slashdot.

To stream everywhere, Netflix encodes each movie 120 times

Xboxes, iPads, connected TVs: Netflix streams to a lot of different devices. More than 900, to be precise. And many of them have different screen sizes, bitrate requirements and codec support. That’s why Netflix is doing a whole lot of encoding: Each and every movie is encoded in 120 different versions, according to a behind-the-scenes video recently published by the company.

via To stream everywhere, Netflix encodes each movie 120 times — Online Video News.

Netflix Gives Data Center Tools to Fail

Netflix has released Hystrix, a library designed for managing interactions between distributed systems, complete with “fallback” options for when those systems inevitably fail.

The code for Hystrix—which Netflix tested on its own systems—can be downloaded at Github, with documentation available here, in addition a getting-started guide and operations examples, among others.

via Netflix Gives Data Center Tools to Fail.

Netflix will also release the real-time dashboard it uses for monitoring Hystrix. That dashboard relies on a traffic-light system to display service dependencies for the last ten seconds, with colors measuring latency and the size of the circles showing traffic.

Icahn: Netflix Sale Has ‘Crossed Our Minds’

He also thinks “nobody has a better platform than Netflix” to take advantage of a trend that is seeing consumers view more and more video via Internet-connected TVs, tablets and smartphones. Icahn believes Netflix should place less emphasis on older library content and spend a lot more developing original programming to help it compete with premium subscription services such as HBO.

via Light Reading Cable – IP & Convergence – Icahn: Netflix Sale Has ‘Crossed Our Minds’ – Telecom News Analysis.

Much Ado About Nothing: The Truth Behind Netflix’s API Changes

It’s mainly attempting to stop developers from becoming middlemen that resell its API technology to other companies. So a Fanhattan iPad app sold to consumers is OK, but licensing out its white-label search and discovery platform to a consumer electronics manufacturer is not. That is, unless it doesn’t want to include Netflix titles in the search.

via Much Ado About Nothing: The Truth Behind Netflix’s API Changes | TechCrunch.