The chief architect behind Netflix’s cloud and OSS strategy is Adrian Cockcroft, a former distinguished engineer at eBay and Sun, who says Netflix has many agendas in developing OSS. For one, it’s working to establish Netflix’s process as a best practice way of operating in the public cloud. Doing so allows the company to benefit from the knowledge of the broader open source community who recommend improvements. Furthermore, it helps Netflix hire and retain top engineering talent all while building up the company’s technology brand.

via Why Netflix is one of the most important cloud computing companies – Network World.