Projections from the Yankee Group, a Boston-based analytics firm, highlight the potential: the number of smartphones in use is projected to double from 1.5 billion in 2013 to nearly 3 billion in 2017. Most of those 1.5 billion new adoptions will be in the developing world, and the vast majority will be lower-end Android phones. Facebook also wants to capture the attention of those who haven’t yet gotten access to the Internet—and will likely first do so on a mobile device.

via Facebook “Home” Is Next Step in Facebook’s Developing World Strategy | MIT Technology Review.