Hewlett-Packard, Dell and companies that sell the computers off the shelf are losing sales in a key market because Facebook and larger rival Google Inc. (GOOG) are leading a switch among Internet companies to do-it-yourself servers. These customized machines now account for 20 percent of the U.S. market for servers, which generated $31.9 billion globally in last year, said Jeffrey Hewitt, an analyst at Stamford, Connecticut-based Gartner Inc.

via Dell Loses Orders as Facebook Do-It-Yourself Servers Gain: Tech – Bloomberg.