{"id":11431,"date":"2013-10-17T22:30:14","date_gmt":"2013-10-18T03:30:14","guid":{"rendered":"http:\/\/bucktownbell.com\/?p=11431"},"modified":"2013-10-17T22:30:14","modified_gmt":"2013-10-18T03:30:14","slug":"when-will-google-try-to-make-android-more-profitable","status":"publish","type":"post","link":"http:\/\/bucktownbell.com\/?p=11431","title":{"rendered":"When Will Google Try to Make Android More Profitable?"},"content":{"rendered":"<blockquote><p>Despite Android\u2019s size, do advertisers and developers really see the OS as the most effective platform for their (monetary) needs? A new study by ad-buyer Nanigans suggests that Facebook ads on the iPhone generate<strong> 1,790 percent more return<\/strong> than equivalent advertising on Google Android (hat tip to <a href=\"http:\/\/venturebeat.com\/2013\/10\/16\/facebook-ad-profit-a-staggering-1790-more-on-iphone-than-android\/\">VentureBeat for the link<\/a>). \u201cRetailers are realizing significantly greater return from audiences on iOS than audiences on Android,\u201d that study reported.<\/p><\/blockquote>\n<p>via <a href=\"http:\/\/slashdot.org\/topic\/cloud\/when-will-google-try-to-make-android-more-profitable\/\">When Will Google Try to Make Android More Profitable?<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Despite Android\u2019s size, do advertisers and developers really see the OS as the most effective platform for their (monetary) needs? A new study by ad-buyer Nanigans suggests that Facebook ads on the iPhone generate 1,790 percent more return than equivalent &hellip; <a href=\"http:\/\/bucktownbell.com\/?p=11431\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[137,48,103,880],"class_list":["post-11431","post","type-post","status-publish","format-standard","hentry","category-business","tag-advertising","tag-android","tag-market-analysis","tag-mobile-data"],"_links":{"self":[{"href":"http:\/\/bucktownbell.com\/index.php?rest_route=\/wp\/v2\/posts\/11431","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/bucktownbell.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/bucktownbell.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/bucktownbell.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/bucktownbell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11431"}],"version-history":[{"count":1,"href":"http:\/\/bucktownbell.com\/index.php?rest_route=\/wp\/v2\/posts\/11431\/revisions"}],"predecessor-version":[{"id":11432,"href":"http:\/\/bucktownbell.com\/index.php?rest_route=\/wp\/v2\/posts\/11431\/revisions\/11432"}],"wp:attachment":[{"href":"http:\/\/bucktownbell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11431"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/bucktownbell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11431"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/bucktownbell.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11431"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}